Cruze Rideshare was founded, built, and is headquartered in North Carolina. Every member of the founding team has Triangle roots. That is not a coincidence — it is the point.
CruzeVerify was not designed in a boardroom. It came from firsthand transportation experience and a practical question: what happens if something goes wrong and nobody can prove what actually happened?
Boarding workflows often depended on visual assumptions instead of structured confirmation. When incidents happened, there was no consistent chain of custody, durable event record, or accountability infrastructure. Micah saw that gap firsthand.
The answer was not a single app feature. It was a verification protocol: five checkpoints covering operator identity, vehicle identity, passenger location, a one-time PIN, and a server-gated start. Every completed boarding creates a durable event record.
Micah brought in Sam Dearing — whom he had coached at Wake Tech — to build the platform. Sam brought in Ryan Moore. All three share Wake Tech roots. The team that built CruzeVerify is the same team that will scale it across North Carolina and beyond.
CruzeVerify reached working prototype on April 7, 2026. Provisional patent filed April 2026. No competitor exists at any price point. Cruze Rideshare is preparing a federal USDOT Safe Streets grant application and building its first municipal partnerships in Southwest Wake County.
I drove for Uber. My family drove for Uber. Every time I picked someone up late at night, I thought about what would happen if something went wrong and there was no record that I was even in that car. That is when I knew nobody was going to build this if I didn't.
CruzeVerify is a patent-pending, five-point bidirectional identity verification system. Every ride is server-blocked until all five checkpoints are complete. Every boarding generates an immutable chain-of-custody record.
Biometric and credential confirmation before the shift starts. Every operator, every shift.
The team built CVSI after recognizing that the verification and evidence problem extends far beyond Cruze Rideshare. CVSI is a separate, multi-tenant safety-intelligence platform for transportation and movement operators. It can accept events from rideshare, NEMT, transit, logistics, campus, fleet, and other partner systems without requiring them to use the Cruze Rideshare app.
CVSI compares the people, vehicle, asset, assignment, route, location, timing, and handoff against what was expected for that operation.
It turns verified movement data into transparent risk signals with confidence, reason codes, and recommended human-review actions.
Each decision carries review context and a tamper-evident record so operators can investigate, report, and improve without relying on a black box.
Cruze Rideshare was founded, built, and is headquartered in North Carolina. Every member of the founding team has Triangle roots. That is not a coincidence — it is the point.
Micah founded Cruze after firsthand transportation experience revealed a consistent safety gap: people could not reliably verify the assigned operator and vehicle before boarding. That experience became the foundation for CruzeVerify.
Micah brings 19 years of management experience across consulting, financial services, automotive finance, and automotive operations, including 7 years as an executive management consultant. With a specialty in territory management over the past 10 years, he brings regional operations expertise and a track record of performance-driven leadership. He is a senior at UNC Greensboro completing his degree in Business Management and Finance.
Sam is the technical architect behind CruzeVerify. He joined Cruze Rideshare when Micah brought him in to transform the product vision into a scalable, production-ready platform. Sam leads all technical development, system design, and the CruzeVerify verification architecture.
Sam is a graduate of Wake Technical Community College in the technology field — a connection that anchors Cruze Rideshare's founding story in the Triangle and shapes the company's commitment to hiring locally.
Ryan is one of the core builders of CruzeVerify. He joined the team a few months after Sam to carry the growing technical workload and has since taken ownership of the platform's front-end applications, CruzeVerify boarding engine, reporting infrastructure, and app deployment.
Ryan is a graduate of Wake Technical Community College in the technology field, giving Cruze Rideshare a fully North Carolina-rooted founding team built on real skills, local connections, and shared mission.
Whether you are a municipality, law enforcement agency, venue partner, or investor — we want to hear from you.